Comments on: Business Card Backup http://www.clwill.com/org-culture/business-card-backup/ Advice, Commentary, and Resources for Building World-Class Teams Fri, 10 Sep 2010 12:26:54 +0000 http://wordpress.org/?v=2.1.2 By: PrintGuy http://www.clwill.com/org-culture/business-card-backup/#comment-38 PrintGuy Tue, 14 Nov 2006 09:23:01 +0000 http://www.clwill.com/org-culture/business-card-backup/#comment-38 I'm a graphic designer who's made tons of business cards. I agree with you about using the back and how it's wasted space if not used. However, I have to mention that I've had and stll have countless clients that specifically want the back of the card to be blank. Reason being, it's empty space they can use to write on. This is actually a great idea. How many times do you look around for something to write on and you already have a pen? If you're like me the answer would be too often. I'm not suggesting that the back of the business card always be blank. As you said, it works great for criminal lawyers, but it won't work great for everyone. A good idea would be to fill the back of the business card with a light color. Sites like www.mind2print.com offer colors to use for the back. That way the back doesn't look too boring and you can still write on it. I’m a graphic designer who’s made tons of business cards. I agree with you about using the back and how it’s wasted space if not used. However, I have to mention that I’ve had and stll have countless clients that specifically want the back of the card to be blank. Reason being, it’s empty space they can use to write on. This is actually a great idea.

How many times do you look around for something to write on and you already have a pen? If you’re like me the answer would be too often. I’m not suggesting that the back of the business card always be blank. As you said, it works great for criminal lawyers, but it won’t work great for everyone.

A good idea would be to fill the back of the business card with a light color. Sites like www.mind2print.com offer colors to use for the back. That way the back doesn’t look too boring and you can still write on it.

]]> By: Chris Williams http://www.clwill.com/org-culture/business-card-backup/#comment-39 Chris Williams Tue, 14 Nov 2006 16:31:07 +0000 http://www.clwill.com/org-culture/business-card-backup/#comment-39 Thank you for this comment. I think you can have your cake and eat it too... Put some key information on the back, such as key marketing messages or important services offered, and still leave plenty of whitespace. It seems criminal to leave it blank (or even solid pastel) and let the chance to get a message to the customer slip away. Thank you for this comment. I think you can have your cake and eat it too… Put some key information on the back, such as key marketing messages or important services offered, and still leave plenty of whitespace. It seems criminal to leave it blank (or even solid pastel) and let the chance to get a message to the customer slip away.

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